NFO
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Harvard Business Review Press
W. Chan Kim
Beyond Disruption
N/A
2023
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Publisher > Harvard Business Review Press
Author > W. Chan Kim
Title > Beyond Disruption
Issue > N/A
Year > 2023
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ISBN > 9781647821333
Pages > 267
Genre > Innovation
Language > English
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Type > RETAIL
Media > Book
Format > .EPUB
Section > eBook
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Published > 2023-05
Release > 2026-05-24
Disks > 02*5.0MB
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https://bookshop.org/p/books/beyond-disruption-innovate-and-achieve-growth-
without-displacing-industries-companies-or-jobs-ren-e-a-
mauborgne/cfcb370632bceb05
USA TODAY BESTSELLER Blue Ocean Strategy, the #1 global bestseller, forever
changed how the world thinks about strategy. Now W. Chan Kim and Rene Mauborgne
offer up a bold, new idea that will transform how we all think about innovation
and growth. Disruption dominates innovation theory and practice. But disruption,
for all its power, is destructivedisplacing jobs, companies, and even entire
industries. Are we missing an alternative approach to innovation and growth?
With three decades of research, the #1 global bestselling authors of Blue Ocean
Strategy, W. Chan Kim and Rene Mauborgne, reveal another way to innovate and
grow. Just as Blue Ocean Strategy redefined the essence of strategy as creating
not competing, BEYOND DISRUPTION redefines and expands the existing view of
innovation by introducing a new approach, nondisruptive creation, that is free
from the destructive displacement that happens when innovators set out to
disrupt. Kim and Mauborgne reveal the distinct advantages of nondisruptive
creation to business and society, showing how this new approach to innovation
allows companies to grow while also being a force for good. With examples that
reach across all sectors of the economy and a practical framework for guiding
innovation efforts, this book shows: Why nondisruptive creation matters to all
of us and why it is likely to become even more important in the future How it
complements disruption and how you can identify and execute on nondisruptive
opportunities How companies can more thoughtfully pursue their growth and
innovation strategies in a way that better balances business and society A
practical guide for driving innovation and growth, the rich research behind the
book, coupled with its frame-breaking message, make it the must-read book for
the next generation of innovators.
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CRC32: 2a8b3e9516e0dc4d5828a3f45027b98b4855131b